Viagra huge in Mexico — what’s up with that?

posted by
May 5, 2011
Fox News    
Posted in News, PND News

"Mexico is the largest market for erectile dysfunction in the developing world, with about $200 million in sales every year. Does that mean machismo is on the wane? Pfizer has chosen the country for the introduction of Viagra Jet, a tablet that can be taken without water and will dissolve quickly -- making it more convenient to use in the heat of the moment. Pfizer hopes that this innovation will help it keep keep its foothold in Mexico’s lucrative erectile dysfunction drug market a year before their patent on the drug runs out and generics enter the picture." (05/05/11)  

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